On Thursday, November 30th, 2006, Marián Velšic, analyst of the Institute for Public Affairs has presented within a seminar on "Technological Aspects of the Transfer to Terrestrial Digital Video Broadcasting (DVB-T)” the research findings of a representative sociological research titled “Terrestrial Digital Video Broadcasting As Seen by the Population of the Slovak Republic.” The seminar took place within the project titled “Research of Legislative and Socio-Economic Aspects of Transition from Analog to Terrestrial Digital Video Broadcasting,” which was carried out by CVEK - Centre for Research of Ethnicity and Culture for the Ministry of Transport and Telecommunications of the Slovak Republic.
The aim of the representative research was to analyze various socio-economic aspects of the transition to DVB-T, such as the level of informedness of the population, interest in digital transition, perception of the benefits and barriers of the transition to digital broadcasting, motivation to switch to DVB-T, as well as interest in the program offerings, strategies of the population in subscribing to DVB-T in households, etc. One of the key aspects discussed included identification of high-risk groups within the population on which the transfer to this kind of broadcasting could have a negative impact – especially in light of social, economic, socio-cultural aspects. More detailed information on the presented research will be soon available at the Digimedia.sk portal, which aims to keep the public informed on this issue.